WHAT'S THE STORY?

Data is just a synonym for stories

and stories are ultimately about people.


Sara Iacozza

Data Analytics | Cognitive Psychology | Storytelling


Sara Iacozza

I hold a Ph.D. in cognitive psychology and neuroscience, and I love data because it gives me the chance to better understand people's behavior. My goal is to inform others with more than just an opinion. 

When the patterns arise from the chaos of data points, I enjoy taking the time to explore the possible narratives they fit into and design information for my audiences in a strategic manner.

Data is a medium, it's the story hidden behind that matters to me.

Discover what story is hidden behind your data